Company Overview
Our Background
Crux Studio is based on a unique understanding of today's emerging markets. We were fortunate to grow up in the surf, snow and mountain bike industries, however, we've watched the image of our sports become exploited in mainstream markets. This has resulted in our growing skepticism of contrived images and fake brands. We believe this sensation is not localized. Miscalculated marketing is diluting brand-effect in all markets, leaving consumers demanding a return to sincerity and authenticity. Aware of this, we decided to bring together our design, marketing and technology experience with the simple goal of doing it better.
“We focus on purposeful design that clearly articulates a message and reinforces the brand”
Our Philosophy
Through our early involvement in the outdoor sports industry we began to identify the brands and products that put quality first. This inspired us to strive towards a larger objective: To work with companies who are the best at what they do and are passionate about their brand. Our passion is design. Yet in a world of monthly design trends, a businesses message often gets lost in the hype. At Crux Studio we do things different. While our creative style is diverse, we focus on purposeful design that clearly articulates a message and reinforces the brand.
Core Services
- Brand & Identity
- Advertising Campaigns
- Print Communications
- Interactive & Web
- Internet Consulting
- Product Design
- Action & Commercial Photography
- Product Placement & Promotions